A Quick Updates for September 11, 2020: Publicity, Marketing, and My Novel

At Buzzard Beach, Arkansas
At Buzzard Beach, Arkansas

First of all, my heartfelt condolences go out to all the families who lost loved ones on 9/11. That tragedy and its consequences, both direct and indirect, changed the US and our society forever. We will be feeling the repercussions of that day for decades, if not generations, to come. It awoke us to the dangers of an rapidly morphing and unpredictable world in the 21st century. Although at a great price, it taught us to be always vigilant and not to take our peace for granted. There are those, both in and out of the country, that would topple us in an instant if given the chance. In these challenging, divisive times, it is critical for us to remember when facing adversities of all types the seasoned adage “United we stand; divided we fall.” Stay woke! Stay alert! Remember that our strength through unity is unconquerable if we can overcome our differences and work together for the good of the nation. Truth will prevail.

Now, for my update:

I continue to work on Shadows and Stars as much as opportunity affords. I am now at 147,000+ words and still completing the first draft. I have recently made some critical headway in coming up with two good ideas to fill out a couple of plot holes. I have a few more to go, though they should not be as challenging.

Shadows and Stars cover 2
Coming hopefully soon.

I am also working on how to best publicize my works and am studying marketing strategies to use once Shadows and Stars is on its way to publication. I will be publishing this via traditional methods not via Amazon or another self-publishing platform. I will no doubt need an agent first, which will take time to find. Once he has a publisher lined up, it may be awhile before Shadows and Stars goes to print.

As part of putting my name before the public to facilitate marketing prior to the publication of Shadows and Stars, I am trying to resurrect some old concepts/drafts I have for short stories. This is taking a little time away from Shadows and Stars, but not a lot. The ideas for these stories are coming to me rapidly.  A few bits of micro fiction will be coming out between Halloween and the new Year. I will keep you informed on those.

I have renewed my membership to the Horror Writers Association and I intend to take maximum advantage of their marketing and publicity opportunities. I am currently an affiliate member, but I hope to meet the requirements soon to be an “Active Writer”, which is the top membership rank. There are several way to do this, but the one I am shooting for is to have three stories totalling at least 7,500 words published at professional rates, which is 6 cents.word and up. I intend to write three stories of at least 2,500 words each and find a publisher for them. One story, called “A Semblance of Normalcy” is at 2,006 words now, but I can easily add another 500 and keep the writing concise. I have started two others and each is about 1,000-2,000 word range currently. These are drafts I have had in my files for a few years, but I am now making a sincere effort to finish them up.

Whatever stories are published I will include in either a new edition of A Tale of Hell and Other Works of Horror  or come out with a second volume of horror with a different title.

There are a lot of other developments and plans, but I will discuss those at a later date. I have other goals to accomplish now.

Don’t forget that Click and Alien Embrace are free on Kindle today.

If you don’t have Kindle, don’t fret. I have almost all my works in paperback. Check for those when you visit Amazon. If it isn’t in paperback currently, it will be soon.

Amazon distributes via print on demand to many bookstores and libraries. If you don’t want to deal with Amazon, ask for my works at your local book outlet or library.

Hasta luego.

Don’t forget to like, comment, and follow.

Photoshopped painting of the Mona Lisa by Leonardo Da Vinci wearing a medical face mask to prevent spreading COVID-19/Coronavirus
Prevent the spread of the Coronavirus/COVID-19.

World Book Day and Other Holidays

Circa 2005-2007

If you want to expand your book sales, one way is to increase your online audience by expanding your promotions to overseas.

In a previous post, I talked about timing your posts to reach overseas audiences by posting them at times appropriate for your target overseas audience.  For example, I live in New Mexico, which is Mountain Standard Time (MST).  If I want to time my posts, so that they post on the most populous part of Australia (the east coast), I have to first consider, when the most likely time Australians might be up, moving about, and looking for something to read.  On social media, a common hashtag for book promotions is #FictionFriday.  This is when a lot of people look for books to read over the weekend.  Therefore, I might want to time my posts when everyone on Australia’s east coast, which is Australian Eastern Daylight Time is rising and getting ready for their day.  Assuming they have to be at work at 8:00 a.m, I may want to time my posts to hit there at 7:00 a.m.  7:00 a.m. Friday in Sydney is 6:30 p.m. in Albuquerque.   So, I post at 6:30 p.m. Albuquerque time.   You can find lots of articles and maps on the Internet to calculate the time difference, but iPhones and other gadgets enable you to monitor the time in several locations at once.

However, now I want to discuss promoting your books/posts by using holidays, international and national.

There are lots of international holidays with which to time posts or promotions: Christmas, Easter, Good Friday, New Year’s Day, etc.  Everyone knows these.  Many of these are religious holidays.

There are also a lot of lesser known holidays that you can use to target an audience depending on its topic, of course.  One example is World Book Day, which is generally celebrated on April 23rd.    Calendarlabs.com provides a good list of international holidays such as these.

Then there are the national holidays celebrated by your target country.  Assuming you want to promote your book to English-speaking countries, the five major English-speaking countries are the UK, the US, Canada, Australia, and New Zealand.  English is spoken world-wide, so if you target these countries primarily, you will probably reach the vast majority of the English-speakers as well, though you may be a time zone off here and there.   Of course, you can find exhaustive lists of holidays for each of these countries scattered around the Internet, but here are a few you may want to consider (the links are to a list of each country’s holidays):

United Kingdom

Spring Bank Holiday, May 28, 2018

Boxing Day (in most English-speaking nations), December 26, 2018

Canada

Victoria Day, May 21, 2018

Canada Day, July 2, 2018

Labour Day, September 3, 2018

Remembrance Day, November 11, 2018

Australia

Australia Day, January 26, 2018

ANZAC Day, April 25, 2018

Queen’s Birthday, June 11, 2018

Boxing Day, December 26, 2018

New Zealand

Waitangi Day, February 6, 2018

ANZAC Day, April 25, 2018

Labour Day, October 22, 2018

Boxing Day, December 26, 2018

Remember that the UK consists of England, Wales, Northern Ireland, and Scotland, so you may have to consider the holidays in each of these separately.  Also, some states and provinces may or may not celebrate national holidays in the same way or on the same date as the rest of the nation as well as having their own holidays.

As mentioned, these are only a few, actually a very few of the holidays celebrated in English-speaking countries, but I hope it gives you an idea of what is out there that you may want to incorporate into you posting and planning.

 

 

 

 

Important Upcoming Dates in 2018 Relating to Books and Literacy

I have been surfing the Internet and came across some upcoming dates that might interest bibliophiles and writers.  These are international holidays celebrating books, literacy, or book-related topics that will of interest.  Mark these on your calendar.  I will be giving away books on each in commemoration/celebration of the event, though which books is yet to be determined.  I have also noted one that is already past, so that you can be ready for it in 2019 as well as for the others.

International Mother Language Day:  February 21, 2018

World Poetry Day:  March 21, 2018

International Children’s Book Day:  April 2, 2018

International Special Librarian’s Day:  April 17, 2018

International Innovation and Creativity Day:  April 21, 2018

World Book Day:  April 23, 2018

World Press Freedom Day:  May 3, 2018

Universal and International Infinity Day (celebrates philosophy):  August 8, 2018

International Literacy Day:  September 8, 2018

World Teacher’s Day:  October 5, 2018

International Internet Day:  October 29, 2018

World Television Day:  November 21, 2018

World Book Day and Other Holidays

Circa 2005-2007

If you want to expand your book sales, one way is to increase your online audience by expanding your promotions to overseas.

In a previous post, I talked about timing your posts to reach overseas audiences by posting them at times appropriate for your target overseas audience.  For example, I live in New Mexico, which is Mountain Standard Time (MST).  If I want to time my posts, so that they post on the most populous part of Australia (the east coast), I have to first consider, when the most likely time Australians might be up, moving about, and looking for something to read.  On social media, a common hashtag for book promotions is #FictionFriday.  This is when a lot of people look for books to read over the weekend.  Therefore, I might want to time my posts when everyone on Australia’s east coast, which is Australian Eastern Daylight Time is rising and getting ready for their day.  Assuming they have to be at work at 8:00 a.m, I may want to time my posts to hit there at 7:00 a.m.  7:00 a.m. Friday in Sydney is 6:30 p.m. in Albuquerque.   So, I post at 6:30 p.m. Albuquerque time.   You can find lots of articles and maps on the Internet to calculate the time difference, but iPhones and other gadgets enable you to monitor the time in several locations at once.

However, now I want to discuss promoting your books/posts by using holidays, international and national.

There are lots of international holidays with which to time posts or promotions: Christmas, Easter, Good Friday, New Year’s Day, etc.  Everyone knows these.  Many of these are religious holidays.

There are also a lot of lesser known holidays that you can use to target an audience depending on its topic, of course.  One example is World Book Day, which is generally celebrated on April 23rd.    Calendarlabs.com provides a good list of international holidays such as these.

Then there are the national holidays celebrated by your target country.  Assuming you want to promote your book to English-speaking countries, the five major English-speaking countries are the UK, the US, Canada, Australia, and New Zealand.  English is spoken world-wide, so if you target these countries primarily, you will probably reach the vast majority of the English-speakers as well, though you may be a time zone off here and there.   Of course, you can find exhaustive lists of holidays for each of these countries scattered around the Internet, but here are a few you may want to consider (the links are to a list of each country’s holidays):

United Kingdom

Spring Bank Holiday, May 28, 2018

Boxing Day (in most English-speaking nations), December 26, 2018

Canada

Victoria Day, May 21, 2018

Canada Day, July 2, 2018

Labour Day, September 3, 2018

Remembrance Day, November 11, 2018

Australia

Australia Day, January 26, 2018

ANZAC Day, April 25, 2018

Queen’s Birthday, June 11, 2018

Boxing Day, December 26, 2018

New Zealand

Waitangi Day, February 6, 2018

ANZAC Day, April 25, 2018

Labour Day, October 22, 2018

Boxing Day, December 26, 2018

Remember that the UK consists of England, Wales, Northern Ireland, and Scotland, so you may have to consider the holidays in each of these separately.  Also, some states and provinces may or may not celebrate national holidays in the same way or on the same date as the rest of the nation as well as having their own holidays.

As mentioned, these are only a few, actually a very few of the holidays celebrated in English-speaking countries, but I hope it gives you an idea of what is out there that you may want to incorporate into you posting and planning.

 

 

 

 

Important Upcoming Dates in 2018 Relating to Books and Literacy

I have been surfing the Internet and came across some upcoming dates that might interest bibliophiles and writers.  These are international holidays celebrating books, literacy, or book-related topics that will of interest.  Mark these on your calendar.  I will be giving away books on each in commemoration/celebration of the event, though which books is yet to be determined.  I have also noted one that is already past, so that you can be ready for it in 2019 as well as for the others.

International Mother Language Day:  February 21, 2018

World Poetry Day:  March 21, 2018

International Children’s Book Day:  April 2, 2018

International Special Librarian’s Day:  April 17, 2018

International Innovation and Creativity Day:  April 21, 2018

World Book Day:  April 23, 2018

World Press Freedom Day:  May 3, 2018

Universal and International Infinity Day (celebrates philosophy):  August 8, 2018

International Literacy Day:  September 8, 2018

World Teacher’s Day:  October 5, 2018

International Internet Day:  October 29, 2018

World Television Day:  November 21, 2018