The Importance of a Good Title/Business Name in Marketing

Phil Slattery portrait

Phil Slattery
March, 2015

As you may know, I am exploring marketing and publicity primarily as it pertains to books. You may also know that I dabble in the stock market. Today, on Ameritrade, I found a business that demonstrates why choosing a good name for your business or a good title for your book is important. Bear in mind that I have no knowledge of this company’s products and as to whether they are good or bad. They may be top of the line and on the cutting edge of their field, but you cannot tell that by the name. The blurb below is taken from Ameritrade.

Holy Crap Brands Inc 

Based in Canada
Company profile: Holy Crap Brands Inc. is a Canada-based company that provides breakfast cereal and related food products. The Company produces and sells cereal from its Gibsons, BC facility.
Please leave comments below. Don’t forget to like and subscribe.

“A Tale of Hell and Other Works of Horror” is Available on Amazon Kindle

The new cover for A Tale of Hell and Other Works of Horror as of November 15, 2019.

The new cover for A Tale of Hell and Other Works of Horror as of November 15, 2019.

My e-book collection of my horror shorts A Tale of Hell and Other Works of Horror” is available on Amazon Kindle.  For your copy, go to my Amazon author’s page (amazon.com/author/philslattery) where you can find links to my other works as well.

In this collection of published and previously unpublished stories of horror, I offer a look into the minds of people who perpetrate horrors, from acts of stupidity with unintended results to cold-hearted revenge to pure enjoyment to complete indifference. Settings range from 17th-century France in the heart of the werewolf trials to the resurrection of the Aztec black arts to a medicine man’s revenge in the Old West to the depths of Hell to mob vengeance and modern day necromancy to sociopathic serial killers and on to alien worlds in the distant future.

Don’t forget to show your appreciation for these tales by leaving a review on Amazon, Goodreads, or other social media.

P.S. Winn gave the collection four stars on Amazon, calling it “Great variety”, and commented: “The author has given readers a fantastic collection of varied horror stories. Short stories, flash fiction and even shorter micro fiction tales are included in a collection that might have readers keeping their lights on. I have read other books by this author and love the writing style and the way his words draw one into the tales.”

Comments on previously published stories (which are only a part of those in this collection) include:

Jay Manning, editor of Midnight Times commented in its Spring, 2006 issue: “Wolfsheim” is basically a traditional horror story that tells the tale of a small European village confronted by the threat of werewolves. If you like stories about lycans, you definitely need to check this one out. Great stuff.”

Publisher Charlie Fish of Fiction on the Web summarizes A “Tale of Hell” as a “… chilling vision of hell”. Other comments on “A Tale of Hell” from readers of Fiction on the Web:

“An intense and well paced story, cleverly leading the reader up a number of garden paths before Jack’s reality finally clarifies and appears in all its horror. The writing is focused and spare as Jack’s malevolent characteristics and idiosyncrasies manifest themselves…Overall a strong tale that lingers in the imagination…”

“brilliantly descriptive piece on man´s apparently unstoppable descent, literally into hell,…”

” Enjoyed this story. I thought it was nicely written. Started with a familiar vision of hell, but added several unique treatments; kept me interested in how it all would end. Thanks”

Publisher Charlie Fish of Fiction on the Web summarizes “Dream Warrior” as a “…powerful revenge epic about a man who visits his Mexican grandfather for spiritual guidance after a violent crime results in the death if his fiancée”. Fiction on the Web readers commented:

“quite literally a rite of passage, mystical and with an interesting payoff, one which Miguel may have to reckon with in time. some very good writing and characterisation. well done”

“…this is a rite of passage, complex and rich with significance. The cultural invocations are vivid and intense, the work of a writer in his/her full stride. The future for Miguel, who knows? The readers interest is fully engaged with what is to come…”

“Really enjoyed the story-kept me up past my bedtime reading it!”

“I loved the concept, was fascinated by the almost hallucinatory detail of legend with its fatal shadowlands.”

Reader comments on “Murder by Plastic” include:

“Chilling and brilliantly economical”

“Very well-paced and intriguing”

“Fabulous story! Five stars!”

Follow me using the link on the homepage or check back frequently for updates.

Don’t forget to leave a review on Amazon, Goodreads, or on other social media.

Echo: A Dystopian Science Fiction Novel — Dirty Sci-Fi Buddha

In this new environment of turmoil and chaos, my enemies have emerged from the societal woodwork, united in their hatred of yours truly. Beta Males, who hate me for my missile-pod abs and love of jiu-jitsu; Grammar Nazis, who hate me for my freewheeling linguistics; and of course Office Drones, who can’t stand the idea […]

via Echo: A Dystopian Science Fiction Novel — Dirty Sci-Fi Buddha

Update on Everything: June 29, 2020

Phil Slattery portrait

Phil Slattery
March, 2015

I have a few minutes to kill, so I thought I would jot down a few random notes about what I have been doing lately.

  1. I haven’t been working on Shadows and Stars as much as I ought. The wife and stepson are with me for awhile. Consequently, I am running more errands, going more places, and doing more chores than usual. Don’t misunderstand me. I am not complaining. I do manage to catch a few moments here and there to write, but not as much as I would like.
  2. When I do write, I am making some progress. The toughest part of writing now is connecting all the myriad details so that there are zero to few plot holes.
  3. I am finding out that the reason a lot of great writers write short works “in broad strokes” (as Nikolai Gogol says in Dead Souls) is so they do not have to connect them and wind up in the situation I now find myself. Unfortunately, I have a detailed way of viewing things. However, some people say this makes my works more enjoyable, easier to visualize, and more interesting.
  4. I have been reading Kerouac’s Desolation Angels, when I get the chance. I believe this is a beautiful, underappreciated, spiritual work. It seems to be Kerouac metaphorically visualizing himself as a spiritual sage (though I don’t know that Kerouac would agree) that comes down off a mountaintop and  into the hubbub and chaos of the world, which is radically different from the quiet mountaintop where he just spent two months. I am maybe a quarter of the way through, so I don’t know if Kerouac will do any proselytizing, but I doubt it. I have read On the Road, and Kerouac doesn’t seem the type to proselytize, even subtly. It may be more of a comment on the world as a whole. I am just at the point where he has come down from the mountain and is Seattle at a Burlesque show. So, I have a long way yet to go, just as Kerouac does in the novel.
  5. In the car, I am listening to an audiobook version of Gogol’s Dead Souls. This is a wonderful, beautiful, humorous work. Read it as soon as you can. It speaks to basic facets found in the human soul and will probably touch everyone deeply in some manner.

That’s all for now. Ciao!

REVIEW – Dark Whispers Of A Serial Killer — Short Story Scribe

In Dark Whispers Of A Serial Killer, Agnes Varona Oquendo crafts a compelling tale. A tale that draws the reader in, moving from page to page as Agnes takes us not only into the mind of a serial killer, but also into the minds of the victims. There are many points in the story which […]

via REVIEW – Dark Whispers Of A Serial Killer — Short Story Scribe

“A Tale of Hell and Other Works of Horror” is Available on Amazon Kindle

The new cover for A Tale of Hell and Other Works of Horror as of November 15, 2019.

The new cover for A Tale of Hell and Other Works of Horror as of November 15, 2019.

My e-book collection of my horror shorts A Tale of Hell and Other Works of Horror” is available on Amazon Kindle.  For your copy, go to my Amazon author’s page (amazon.com/author/philslattery) where you can find links to my other works as well.

In this collection of published and previously unpublished stories of horror, I offer a look into the minds of people who perpetrate horrors, from acts of stupidity with unintended results to cold-hearted revenge to pure enjoyment to complete indifference. Settings range from 17th-century France in the heart of the werewolf trials to the resurrection of the Aztec black arts to a medicine man’s revenge in the Old West to the depths of Hell to mob vengeance and modern day necromancy to sociopathic serial killers and on to alien worlds in the distant future.

Don’t forget to show your appreciation for these tales by leaving a review on Amazon, Goodreads, or other social media.

P.S. Winn gave the collection four stars on Amazon, calling it “Great variety”, and commented: “The author has given readers a fantastic collection of varied horror stories. Short stories, flash fiction and even shorter micro fiction tales are included in a collection that might have readers keeping their lights on. I have read other books by this author and love the writing style and the way his words draw one into the tales.”

Comments on previously published stories (which are only a part of those in this collection) include:

Jay Manning, editor of Midnight Times commented in its Spring, 2006 issue: “Wolfsheim” is basically a traditional horror story that tells the tale of a small European village confronted by the threat of werewolves. If you like stories about lycans, you definitely need to check this one out. Great stuff.”

Publisher Charlie Fish of Fiction on the Web summarizes A “Tale of Hell” as a “… chilling vision of hell”. Other comments on “A Tale of Hell” from readers of Fiction on the Web:

“An intense and well paced story, cleverly leading the reader up a number of garden paths before Jack’s reality finally clarifies and appears in all its horror. The writing is focused and spare as Jack’s malevolent characteristics and idiosyncrasies manifest themselves…Overall a strong tale that lingers in the imagination…”

“brilliantly descriptive piece on man´s apparently unstoppable descent, literally into hell,…”

” Enjoyed this story. I thought it was nicely written. Started with a familiar vision of hell, but added several unique treatments; kept me interested in how it all would end. Thanks”

Publisher Charlie Fish of Fiction on the Web summarizes “Dream Warrior” as a “…powerful revenge epic about a man who visits his Mexican grandfather for spiritual guidance after a violent crime results in the death if his fiancée”. Fiction on the Web readers commented:

“quite literally a rite of passage, mystical and with an interesting payoff, one which Miguel may have to reckon with in time. some very good writing and characterisation. well done”

“…this is a rite of passage, complex and rich with significance. The cultural invocations are vivid and intense, the work of a writer in his/her full stride. The future for Miguel, who knows? The readers interest is fully engaged with what is to come…”

“Really enjoyed the story-kept me up past my bedtime reading it!”

“I loved the concept, was fascinated by the almost hallucinatory detail of legend with its fatal shadowlands.”

Reader comments on “Murder by Plastic” include:

“Chilling and brilliantly economical”

“Very well-paced and intriguing”

“Fabulous story! Five stars!”

Follow me using the link on the homepage or check back frequently for updates.

Don’t forget to leave a review on Amazon, Goodreads, or on other social media.

“A Tale of Hell and Other Works of Horror” is Available on Amazon Kindle

The new cover for A Tale of Hell and Other Works of Horror as of November 15, 2019.

The new cover for A Tale of Hell and Other Works of Horror as of November 15, 2019.

My e-book collection of my horror shorts A Tale of Hell and Other Works of Horror” is available on Amazon Kindle.  For your copy, go to my Amazon author’s page (amazon.com/author/philslattery) where you can find links to my other works as well.

In this collection of published and previously unpublished stories of horror, I offer a look into the minds of people who perpetrate horrors, from acts of stupidity with unintended results to cold-hearted revenge to pure enjoyment to complete indifference. Settings range from 17th-century France in the heart of the werewolf trials to the resurrection of the Aztec black arts to a medicine man’s revenge in the Old West to the depths of Hell to mob vengeance and modern day necromancy to sociopathic serial killers and on to alien worlds in the distant future.

Don’t forget to show your appreciation for these tales by leaving a review on Amazon, Goodreads, or other social media.

P.S. Winn gave the collection four stars on Amazon, calling it “Great variety”, and commented: “The author has given readers a fantastic collection of varied horror stories. Short stories, flash fiction and even shorter micro fiction tales are included in a collection that might have readers keeping their lights on. I have read other books by this author and love the writing style and the way his words draw one into the tales.”

Comments on previously published stories (which are only a part of those in this collection) include:

Jay Manning, editor of Midnight Times commented in its Spring, 2006 issue: “Wolfsheim” is basically a traditional horror story that tells the tale of a small European village confronted by the threat of werewolves. If you like stories about lycans, you definitely need to check this one out. Great stuff.”

Publisher Charlie Fish of Fiction on the Web summarizes A “Tale of Hell” as a “… chilling vision of hell”. Other comments on “A Tale of Hell” from readers of Fiction on the Web:

“An intense and well paced story, cleverly leading the reader up a number of garden paths before Jack’s reality finally clarifies and appears in all its horror. The writing is focused and spare as Jack’s malevolent characteristics and idiosyncrasies manifest themselves…Overall a strong tale that lingers in the imagination…”

“brilliantly descriptive piece on man´s apparently unstoppable descent, literally into hell,…”

” Enjoyed this story. I thought it was nicely written. Started with a familiar vision of hell, but added several unique treatments; kept me interested in how it all would end. Thanks”

Publisher Charlie Fish of Fiction on the Web summarizes “Dream Warrior” as a “…powerful revenge epic about a man who visits his Mexican grandfather for spiritual guidance after a violent crime results in the death if his fiancée”. Fiction on the Web readers commented:

“quite literally a rite of passage, mystical and with an interesting payoff, one which Miguel may have to reckon with in time. some very good writing and characterisation. well done”

“…this is a rite of passage, complex and rich with significance. The cultural invocations are vivid and intense, the work of a writer in his/her full stride. The future for Miguel, who knows? The readers interest is fully engaged with what is to come…”

“Really enjoyed the story-kept me up past my bedtime reading it!”

“I loved the concept, was fascinated by the almost hallucinatory detail of legend with its fatal shadowlands.”

Reader comments on “Murder by Plastic” include:

“Chilling and brilliantly economical”

“Very well-paced and intriguing”

“Fabulous story! Five stars!”

Follow me using the link on the homepage or check back frequently for updates.

Don’t forget to leave a review on Amazon, Goodreads, or on other social media.

DREAMCATCHER — International Journal of Research (IJR)

The small circle is her life problems spins off tight, society dispirited of what she is, she observed the way , a life of positive ray, A firefly came through the spin circle , Gave her lights and touched her soul, glory of her life started with desire Chasing up the firefly in different ways […]

via DREAMCATCHER — International Journal of Research (IJR)

The Saturday Night Special: “At the Mountains of Madness”, a Short Lovecraft Animation Film

I ran across this on YouTube and thought it would make a good Saturday Night Special. It’s the classic Lovecraft tale and comes via Michele Boticelli. I love watching any of the Lovecraft animation shorts I can find on YouTube. Of course, some are better than others, but to me almost all are very enjoyable. It’s nice to have read a Lovecraft story and then see if someone else envisioned it in the same way.

“A Tale of Hell and Other Works of Horror” is Available on Amazon Kindle

The new cover for A Tale of Hell and Other Works of Horror as of November 15, 2019.

The new cover for A Tale of Hell and Other Works of Horror as of November 15, 2019.

My e-book collection of my horror shorts A Tale of Hell and Other Works of Horror” is available on Amazon Kindle.  For your copy, go to my Amazon author’s page (amazon.com/author/philslattery) where you can find links to my other works as well.

In this collection of published and previously unpublished stories of horror, I offer a look into the minds of people who perpetrate horrors, from acts of stupidity with unintended results to cold-hearted revenge to pure enjoyment to complete indifference. Settings range from 17th-century France in the heart of the werewolf trials to the resurrection of the Aztec black arts to a medicine man’s revenge in the Old West to the depths of Hell to mob vengeance and modern day necromancy to sociopathic serial killers and on to alien worlds in the distant future.

Don’t forget to show your appreciation for these tales by leaving a review on Amazon, Goodreads, or other social media.

P.S. Winn gave the collection four stars on Amazon, calling it “Great variety”, and commented: “The author has given readers a fantastic collection of varied horror stories. Short stories, flash fiction and even shorter micro fiction tales are included in a collection that might have readers keeping their lights on. I have read other books by this author and love the writing style and the way his words draw one into the tales.”

Comments on previously published stories (which are only a part of those in this collection) include:

Jay Manning, editor of Midnight Times commented in its Spring, 2006 issue: “Wolfsheim” is basically a traditional horror story that tells the tale of a small European village confronted by the threat of werewolves. If you like stories about lycans, you definitely need to check this one out. Great stuff.”

Publisher Charlie Fish of Fiction on the Web summarizes A “Tale of Hell” as a “… chilling vision of hell”. Other comments on “A Tale of Hell” from readers of Fiction on the Web:

“An intense and well paced story, cleverly leading the reader up a number of garden paths before Jack’s reality finally clarifies and appears in all its horror. The writing is focused and spare as Jack’s malevolent characteristics and idiosyncrasies manifest themselves…Overall a strong tale that lingers in the imagination…”

“brilliantly descriptive piece on man´s apparently unstoppable descent, literally into hell,…”

” Enjoyed this story. I thought it was nicely written. Started with a familiar vision of hell, but added several unique treatments; kept me interested in how it all would end. Thanks”

Publisher Charlie Fish of Fiction on the Web summarizes “Dream Warrior” as a “…powerful revenge epic about a man who visits his Mexican grandfather for spiritual guidance after a violent crime results in the death if his fiancée”. Fiction on the Web readers commented:

“quite literally a rite of passage, mystical and with an interesting payoff, one which Miguel may have to reckon with in time. some very good writing and characterisation. well done”

“…this is a rite of passage, complex and rich with significance. The cultural invocations are vivid and intense, the work of a writer in his/her full stride. The future for Miguel, who knows? The readers interest is fully engaged with what is to come…”

“Really enjoyed the story-kept me up past my bedtime reading it!”

“I loved the concept, was fascinated by the almost hallucinatory detail of legend with its fatal shadowlands.”

Reader comments on “Murder by Plastic” include:

“Chilling and brilliantly economical”

“Very well-paced and intriguing”

“Fabulous story! Five stars!”

Follow me using the link on the homepage or check back frequently for updates.

Don’t forget to leave a review on Amazon, Goodreads, or on other social media.

“A Tale of Hell and Other Works of Horror” is Available on Amazon Kindle

The new cover for A Tale of Hell and Other Works of Horror as of November 15, 2019.

The new cover for A Tale of Hell and Other Works of Horror as of November 15, 2019.

My e-book collection of my horror shorts A Tale of Hell and Other Works of Horror” is available on Amazon Kindle.  For your copy, go to my Amazon author’s page (amazon.com/author/philslattery) where you can find links to my other works as well.

In this collection of published and previously unpublished stories of horror, I offer a look into the minds of people who perpetrate horrors, from acts of stupidity with unintended results to cold-hearted revenge to pure enjoyment to complete indifference. Settings range from 17th-century France in the heart of the werewolf trials to the resurrection of the Aztec black arts to a medicine man’s revenge in the Old West to the depths of Hell to mob vengeance and modern day necromancy to sociopathic serial killers and on to alien worlds in the distant future.

Don’t forget to show your appreciation for these tales by leaving a review on Amazon, Goodreads, or other social media.

P.S. Winn gave the collection four stars on Amazon, calling it “Great variety”, and commented: “The author has given readers a fantastic collection of varied horror stories. Short stories, flash fiction and even shorter micro fiction tales are included in a collection that might have readers keeping their lights on. I have read other books by this author and love the writing style and the way his words draw one into the tales.”

Comments on previously published stories (which are only a part of those in this collection) include:

Jay Manning, editor of Midnight Times commented in its Spring, 2006 issue: “Wolfsheim” is basically a traditional horror story that tells the tale of a small European village confronted by the threat of werewolves. If you like stories about lycans, you definitely need to check this one out. Great stuff.”

Publisher Charlie Fish of Fiction on the Web summarizes A “Tale of Hell” as a “… chilling vision of hell”. Other comments on “A Tale of Hell” from readers of Fiction on the Web:

“An intense and well paced story, cleverly leading the reader up a number of garden paths before Jack’s reality finally clarifies and appears in all its horror. The writing is focused and spare as Jack’s malevolent characteristics and idiosyncrasies manifest themselves…Overall a strong tale that lingers in the imagination…”

“brilliantly descriptive piece on man´s apparently unstoppable descent, literally into hell,…”

” Enjoyed this story. I thought it was nicely written. Started with a familiar vision of hell, but added several unique treatments; kept me interested in how it all would end. Thanks”

Publisher Charlie Fish of Fiction on the Web summarizes “Dream Warrior” as a “…powerful revenge epic about a man who visits his Mexican grandfather for spiritual guidance after a violent crime results in the death if his fiancée”. Fiction on the Web readers commented:

“quite literally a rite of passage, mystical and with an interesting payoff, one which Miguel may have to reckon with in time. some very good writing and characterisation. well done”

“…this is a rite of passage, complex and rich with significance. The cultural invocations are vivid and intense, the work of a writer in his/her full stride. The future for Miguel, who knows? The readers interest is fully engaged with what is to come…”

“Really enjoyed the story-kept me up past my bedtime reading it!”

“I loved the concept, was fascinated by the almost hallucinatory detail of legend with its fatal shadowlands.”

Reader comments on “Murder by Plastic” include:

“Chilling and brilliantly economical”

“Very well-paced and intriguing”

“Fabulous story! Five stars!”

Follow me using the link on the homepage or check back frequently for updates.

Don’t forget to leave a review on Amazon, Goodreads, or on other social media.

Marketing Analysis: “Need A Distraction? Read “Embrace The Wild” — Short Story Scribe”

Study the marketing strategy and tactics of this article for a moment, then read my analysis following it.

In these times, reality is getting to us all. Take a little sexual escape into a fantasy world which only Scono Sciuto can conjure. Are these wildly erotic tales based upon many people, or one special muse? Scono has yet to tell. Click the picture below and read a free sample, then hit purchase and […]

via Need A Distraction? Read “Embrace The Wild” — Short Story Scribe

Let me be clear about something right off the bat: I have never read this book and probably never will read it simply because it is in a genre whose books generally don’t appeal to me. That said, I have nothing against this book or its author and, as far as I know, she might be the next Nobel laureate for literature. I just want to take a look at how it’s marketed in this instance. The fact that in spite of its genre it grabbed my attention is what intrigues me.

I strive to make my collections’ covers striking to gain the reader’s attention as he/she is scrolling through Amazon. For that reason I am now leaning toward very dramatic covers like on A Tale of Hell and Other Works of HorrorAnother style I favor is a close-up of a full-color face looking directly at the reader. See the cover of The Scent and Other Stories: The Dark Side of Love. From what I can gather from a few sources, the human mind has evolved to remember faces and their expressions and to pay particular attention to them. So having a cover of a face looking directly at the reader will probably be more memorable and more attention-grabbing than a painting of two lovers looking into each other’s eyes, particularly if the person on the cover is attractive to the reader.

This is what I find interesting about this ad:

  1. Its bright, single color, pink, that is often associated with femininity overwhelms the reader while conveying a single, unstated message: This book is about things feminine. It is a not-so-subtle use of a common symbol that overwhelms the readers as soon as the page is opened.
  2. The titles are in what could be described as a very feminine handwriting, again hitting the reader with the idea of femininity.
  3. The stark contrast in colors, tones, and shades of the woman’s body with the text. However, white is a color used to link the two together. Not only is it used for the headlines and text, but it is also subtly used in the highlights of the woman’s body.
  4. Obviously, the woman is young and beautiful and sexually very attractive to probably a very large percentage of the population whether male or female. The photo is also very teasing as the woman’s hand and arm cover the public area and breasts.
  5. The print of the text is small. So to read it, one has to draw closer to the ad (at least at my age), which, depending on your sexual orientation, may or may not be an unpleasant experience.
  6. If you click on the ad, you will be taken to a sample of the book. Getting the reader hooked into the story with the first few, if not the very first line is crucially important in marketing books.
  7. One one has gone to the sample text, the sample is not brief and gives the reader a good taste of what reading the entire book will be like.
  8. Note this not an ad designed for the Internet, this is the front, spine, and back of the book. This bright pink will definitely make it stand out from all the other books on its shelf, whether the reader can see only the spine and particularly if the reader sees the entire front cover.
  9. All this being said, the one recommendation I have as to how to improve the marketing of this book is to make the print on the spine much larger. As it is, the reader’s attention will not be grabbed by the title “Embrace the Wild Fantasies”, because the print is simply too small to be noticeable, whereas a dramatic title like that would grab anyone’s attention if it can be seen. Likewise, the author’s name should be larger on the spine. Occasionally, I will walk through a bookstore looking over the stacks and asking myself about what makes any one book stand out from the rest, particularly if all I can see of it is the spine, which is what anyone sees of the majority of the books in a bookstore. What I have found is an interesting methodology for publicizing a book when one can see only its spine: if the author is famous, his/her name is in much larger, clearer font than the title. If the author is not well known, the title is in larger, clearer font than the author’s name. I suppose this is because the name of a well-known author will attract the reader, who can then read the title. On the other hand, if an author is not well-known, then it’s up to a dramatic, intriguing title to attract the reader.

Anyway, that’s my analysis for now. Let me know what you think in the comments. Don’t forget to hit the like button and to subscribe to this website. And, for God’s sake, don’t forget to visit my Amazon author’s page and check out the selection of my works.

10 – Benefits of Writing e-Books — Free PLR Articles

Composing e-books can be a more cost effective methods to promote your work while being environmentally friendly at the same time. If you are meaning to go far for yourself as a writer, then possibly composing e-books is something you might like to attempt. If you have had no luck in the pieces you have…

via 10 – Benefits of Writing e-Books — Free PLR Articles

The Quiet American — Thoughts on Papyrus

“Death was the only absolute value in my world. Lose life and one would lose nothing again forever… Death was far more certain than God, and with death there would be no longer the daily possibility of love dying. The nightmare of a future of boredom and indifference would lift. I could never have been […]

via The Quiet American — Thoughts on Papyrus

Second Edition of “A Tale of Hell and Other Works of Horror” Forthcoming as I Expand to IngramSpark

Phil Slattery portrait

Phil Slattery
March, 2015

I have decided to expand distribution of A Tale of Hell and Other Works of Horror considerably by publishing it with IngramSpark as well with Amazon.

This means that it will no longer be occasionally free on Amazon. The last two days it will be offered free will be on July 4 and July 31. My KDP Select term for A Tale of Hell… ends August 4. It will continue to be offered as an e-book on Amazon however. My other books will also continue to offered on Amazon and, as in the past, they will also be free at most five days out of every ninety in accordance with the KDP Select program.

Although I will rarely be able to give out free copies of A Tale of Hell… once with IngramSpark, I have great hopes of expanding my distribution (or at least make it available) to approximately 40,000 book outlets worldwide in addition to Amazon. I often time the advertising of my works on my website to correlate with the most heavily populated time zones worldwide in an effort to expand sales worldwide. For example, I might time an announcement so that it appears in the evening in Germany, India, or Australia just after people are getting off work, settling in for the day, and maybe checking their social media.

I have also not been happy with the quality of the printed versions of my works at Amazon. They are simply cheap in appearance as well as in price. I hope to produce a much higher quality work at IngramSpark. Another factor is that the Amazon hard copy price of $53 is outrageous. In my humble opinion, this is just to drive sales over to Kindle, where production costs for several thousand electrons are undoubtedly very close to nil.

The new cover for A Tale of Hell and Other Works of Horror as of November 15, 2019.

The new cover for A Tale of Hell and Other Works of Horror as of November 15, 2019.

Don’t get me wrong. Publishing with Amazon has been a good experience. I will continue to publish some works there, but I need to expand. Very few people buy e-books of my works. I think one major reason for this is because not everyone has a Kindle or is interested in getting a Kindle, even if it’s simply a link to their laptop (one of which I have). However, no one needs a tablet or computer to read a book. Probably the most high-tech piece of equipment you would need to read a book is a pair of eyeglasses or a magnifying glass.

Of course, every publishing house or platform has its strengths and weakness. Amazon has some of each and IngramSpark does as well. After having been with Amazon for a few years, I would like to see how the rest of  the publishing world is living.

I will take advantage of this opportunity to tweak A Tale of Hell… and produce a second edition, maybe with a few added features.

Anyway, I will provide updates on progress. I hope to A Tale of Hell… ready to go by August 4.

 

 

 

“A Tale of Hell and Other Works of Horror” is Available on Amazon Kindle

The new cover for A Tale of Hell and Other Works of Horror as of November 15, 2019.

The new cover for A Tale of Hell and Other Works of Horror as of November 15, 2019.

My e-book collection of my horror shorts A Tale of Hell and Other Works of Horror” is available on Amazon Kindle.  For your copy, go to my Amazon author’s page (amazon.com/author/philslattery) where you can find links to my other works as well.

In this collection of published and previously unpublished stories of horror, I offer a look into the minds of people who perpetrate horrors, from acts of stupidity with unintended results to cold-hearted revenge to pure enjoyment to complete indifference. Settings range from 17th-century France in the heart of the werewolf trials to the resurrection of the Aztec black arts to a medicine man’s revenge in the Old West to the depths of Hell to mob vengeance and modern day necromancy to sociopathic serial killers and on to alien worlds in the distant future.

Don’t forget to show your appreciation for these tales by leaving a review on Amazon, Goodreads, or other social media.

P.S. Winn gave the collection four stars on Amazon, calling it “Great variety”, and commented: “The author has given readers a fantastic collection of varied horror stories. Short stories, flash fiction and even shorter micro fiction tales are included in a collection that might have readers keeping their lights on. I have read other books by this author and love the writing style and the way his words draw one into the tales.”

Comments on previously published stories (which are only a part of those in this collection) include:

Jay Manning, editor of Midnight Times commented in its Spring, 2006 issue: “Wolfsheim” is basically a traditional horror story that tells the tale of a small European village confronted by the threat of werewolves. If you like stories about lycans, you definitely need to check this one out. Great stuff.”

Publisher Charlie Fish of Fiction on the Web summarizes A “Tale of Hell” as a “… chilling vision of hell”. Other comments on “A Tale of Hell” from readers of Fiction on the Web:

“An intense and well paced story, cleverly leading the reader up a number of garden paths before Jack’s reality finally clarifies and appears in all its horror. The writing is focused and spare as Jack’s malevolent characteristics and idiosyncrasies manifest themselves…Overall a strong tale that lingers in the imagination…”

“brilliantly descriptive piece on man´s apparently unstoppable descent, literally into hell,…”

” Enjoyed this story. I thought it was nicely written. Started with a familiar vision of hell, but added several unique treatments; kept me interested in how it all would end. Thanks”

Publisher Charlie Fish of Fiction on the Web summarizes “Dream Warrior” as a “…powerful revenge epic about a man who visits his Mexican grandfather for spiritual guidance after a violent crime results in the death if his fiancée”. Fiction on the Web readers commented:

“quite literally a rite of passage, mystical and with an interesting payoff, one which Miguel may have to reckon with in time. some very good writing and characterisation. well done”

“…this is a rite of passage, complex and rich with significance. The cultural invocations are vivid and intense, the work of a writer in his/her full stride. The future for Miguel, who knows? The readers interest is fully engaged with what is to come…”

“Really enjoyed the story-kept me up past my bedtime reading it!”

“I loved the concept, was fascinated by the almost hallucinatory detail of legend with its fatal shadowlands.”

Reader comments on “Murder by Plastic” include:

“Chilling and brilliantly economical”

“Very well-paced and intriguing”

“Fabulous story! Five stars!”

Follow me using the link on the homepage or check back frequently for updates.

Don’t forget to leave a review on Amazon, Goodreads, or on other social media.

Phil Slattery’s Sci-Fi Novelette “Alien Embrace” is Free Today on Amazon Kindle.

Alien Embrace is included in my collection A Tale of Hell and Other Works of Horror: Stories of Wizards, Werewolves, Serial Killers, Alien Worlds, and the Damned.

Logan Rickover, owner of a hardware store in a small town in Kentucky, has lucid dreams of life as an astronaut that intrude upon his life at any moment. Which of his lives is real? The quiet paradise of Danville or the terrifying jungle world of Stheno D?

This novelette is a terrific read for those who have only a quick break to take a breather and escape to another reality.  In this sci-fi thriller, I endeavor to blur the boundaries between alien-induced hallucinations, the brutal reality of the present, and memories of an idyllic past.

Ron Baker calls it “Nightmare Planet”, gives it five stars, and comments: “This short has exactly what I like in science fiction: planet exploration and bizarre otherworldly aliens, in this case insectoid. The horrendous purpose the aliens have for the hapless astronauts who make planetfall to find the numerous previous missing exploration teams is grisly. I love the mystery of the planet and the authors device of alternating from the aliens bizarre perspective then switching to the astronauts point of view.”

Follow this link to obtain your free copy.

Don’t forget to leave a review on Amazon, Goodreads, or other social media.

Check back frequently for updates and check out my Amazon Author’s page for more great works.

Don’t forget: this novelette is included in my horror collection A Tale of Hell and Other Works of Horror.

Phil Slattery’s Novelette “Click” is Free Today on Amazon Kindle

The new cover for Click as of November 15, 2019.

The new cover for Click as of November 15, 2019.

My novelette, Click, is available free today on Amazon Kindle.

For it or the paperback version, go to my Amazon author’s page:  Amazon.com/author/philslattery. If you like Click, you will probably enjoy my other works available on Amazon as well.

Frank Martinez, a policeman with the Corpus Christi Police Department, has unintentionally shot and killed an unarmed man when called to intercede in a domestic violence case. To recover from the guilt while the incident is under investigation by the CCPD, Frank’s fiancée arranges for him to stay on a secluded island owned by her father’s former law partner. While dozing one night on a lounge chair in the yard, he awakes to find two hitmen slipping onto the island and breaking into the cabin. Are they after him? Are they after the cabin’s owner? Most importantly, how is he going to reach his pistol in his luggage in the bedroom?

Reader Charles Stacey gave “Click” five stars on Amazon and commented:

“Author has a wonderful ability to develop the characters using few words. Great foreshadowing to build suspense. And then a really outstanding twist at the end that left me smiling.”

Joe Leonardi gave Click five stars on Amazon commenting: “An interesting story with a double twist ending that left this reader wanting more….” while he also reviewed Click on his website, ShortStoryScribe.com, saying:

Author Phil Slattery takes us on an interesting ride. He gives a twist ending to the story, that once revealed, you realize he peppered the story with clues. The second twist ending hits out of left field, and left this reader wanting for more.

The motivation is as old as storytelling, but that doesn’t make it bad.  Slattery’s words make us care for the main character and seeing his view of his marriage leave us, in the end, feeling sad for him in his moment of triumph.

Edward Z gave Click five stars on Amazon and commented:

A policeman on leave on a secluded island after shooting an unarmed man with a toy gun finds himself under siege by two criminals looking to use the place themselves…

A lot of detail goes into both the psychological aspects of the story as well as the action. This one is packed with every character’s motives, inner dialogue, and very well thought out. When it gets to the action it keeps this up as well as adding a lot of excitement.

Smart, fast-paced, and full of action. The characters are well done and don’t suffer from the usual boring tropes too much, and the two criminals are interesting as the author knows how to do ‘bad guys’ rather well.

An Amazon customer gave Click five stars and commented:

“This novelette is a quick and very entertaining read. It opened with a grabber (“Tell me again whey we have to kill this guy…”) and kept pulling me in from there. Frank Martinez is a cop trying to recover from a shooting incident in solitude on an island off the Texas gulf coast. T.J. and Benny are the bad guys. Their hunt and chase on the small island kept me in suspense. It ends with a surprise twist. Slattery proves here he is a good storyteller.”

While on my author’s page, check out my other works.

Don’t forget to leave your own review on Amazon, Goodreads, or other social media.

 

10 – 7 Action: How To Produce And Release Your Own E-Book — Free PLR Articles

In this simple short article, I will show you detailed how to develop your own e-book. Action 1: Open your HTML editor (Dreamweaver, FrontPage or etc); if you do not have one, go to online search engine and type, “totally free online editor WYSIWYG”. Step 2: Type your message or concept into your HTML editor…

via 10 – 7 Action: How To Produce And Release Your Own E-Book — Free PLR Articles

Cruel case of man — e-Paper Poetry of Vinx

On a special day, breathe we found Of course yes, we must have cried We did not know when we were born Worries were not ours, we were young. As life may, we followed the tide And do not know when we will die Though some may luckily bid bye The channel of tears never […]

via Cruel case of man — e-Paper Poetry of Vinx